Bell Canada
Diversity at Bell means more than just fulfilling our legal responsibilities under the Employment Equity (EE) Act or being seen as a responsible corporate citizen. It’s all about unwavering respect for each other’s uniqueness.
We live in a diverse country, serve a diverse customer base and are part of a diverse workforce. Each of us is unique and the better we understand the diverse context in which we live and work, the more in tune we’ll be as individuals and as a company.
Having a diverse workforce, one that is representative of our customers, helps us achieve our objectives of gaining better insight into our customers. And knowing our customers makes it easier for them to do business with us and for us to do business with them, by developing more meaningful working relationships with each other, ones built on dignity, respect and understanding.
Quick facts
- In 2010, Bell launched an unprecedented, multi-year charitable program to support mental health across Canada. Practically addressing a pressing national health concern, mental illness, Bell’s five-year, $50 million initiative supports an extensive range of programs to enhance mental health in every aspect of Canadian life.
- In 2009, Bell Canada and Bell Aliant together contributed over $13 million in charitable donations, while employees and pensioners logged nearly 430,000 hours in volunteer time.
- Bell Aliant was recognized as one of Canada’s Best Diversity Employers in 2009, as a part of the Canada’s Top 100 Employers project.
- Since 2003, 751,000 mobile phones and more than 100 metric tons of batteries and
accessories have been diverted from landfill under the Bell Blue Box program. For every mobile phone or PDA collected, net proceeds are donated to WWF-Canada to support climate change and conservation work.
